Bizarrely, Target entered the UV/video on demand realm excessively late. Vudu (backed by Wal-Mart) is clearly the 800-lb gorilla in the UV market. Unfortunately iTunes, which is rapidly becoming irrelevant, refuses to sign on with UV. Same with Amazon which, adding insult to injury, has discontinued their download ability for those who “own” titles through them.
Target’s service was pretty terrible from the start. It didn’t have an ability to sort through owned films if you owned more than a couple dozen. This made the interface a nightmare for heavy users. They tried a handful of very half-hearted promotions and, predicatably, have now abandoned their service.
This still leaves plenty of UV providers (Vudu, M Go, Flixster, CinemaNow). Best Buy’s CinemaNow has never been much of a competitor to Vudu. They suffer from many of the same problems that plagued Target Ticket. Naturally Target has chosen them to carry on the films people owned on Ticket.
I followed Target’s instructions and migrated my movies to CinemaNow and linked up with UV. They were unable to transfer one of the films so they issued me a $24 credit with CinemaNow.
|Thank you for choosing Target Ticket for your digital entertainment. We hope that you’ve enjoyed your movies and TV shows with us. Target has made the difficult decision to end the services offered on Target Ticket effective March 7, 2015. After that time, Target Ticket will no longer be accessible on any device applications, gaming consoles, tablets, smartphones or the web.|
|If you have purchased digital movies/TV shows from Target Ticket, we have partnered with CinemaNow and Disney Movies Anywhere, leading providers of premium digital entertainment, to ensure a smooth and easy transition. Both services are available at no cost to you.|
|Your eligible Target Ticket titles and credit are available to transfer to CinemaNow on March 7, 2015.|
|Your eligible Disney, Pixar, and Marvel Target Ticket titles will be available to transfer to Disney Movies Anywhere.|
|For additional information, please view our Frequently Asked Questions.|
|The Target Ticket Team|